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What is a lead?

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What is a lead?

What is a lead?

A lead is any contact that generates interest in you and your business. Don’t waste them! Take advantage of every opportunity to talk about your business. Don’t be shy about following up. Examples of leads that might get overlooked are comments on social media, likes on an ad or post, an email, messages through messenger, inquiries about your hours of operation, services rendered, or location of your business.

Engagement is the key. Everything good starts with an honest conversation. Get them talking about themselves and their interests, then see if you can be of service to them. At the very least you might make a friend.
Give value before you give prices. Build interest in your product or service before you give them the bottom line. When you do give them the numbers, make it relatable. Offer comparisons to other products and services and show them the value of what they are purchasing.

Under promise and over deliver. When you do get that first appointment this is your chance to follow through with great service and exceed their expectations. Try to build a relationship that will lead to a lifetime of partnership, sales, and service.

If you would like to schedule a conversation about it please Click Here to schedule a conversation with Johnny Fussell.

What is a lead?

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Marketing Made Simple

Easy to use CRM solutions + Affordable digital marketing


Jazzro Marketing Tools

Jumpstart your business with easy to use marketing tools and affordable websites.


Contact Information

Office Hours :
Mon – Fri, 8:30am – 5:00pm EST

Address :
Horizon Office Park I
13101 Magisterial Dr., Suite 210
Louisville, KY 40223-5137

Phone: (502) 445-1071

Marketing Made Simple

Easy to use CRM solutions + Affordable digital marketing


Jazzro Marketing Tools

Jumpstart your business with easy to use marketing tools and affordable websites.


Contact Information

Office Hours :
Mon – Fri, 8:30am – 5:00pm EST
Address :
Horizon Office Park I
13101 Magisterial Dr., Suite 210
Louisville, KY 40223-5137

Phone: (502) 445-1071